By Andrew Cluley- AAPS Communications Specialist
Ann Arbor Public Schools communications team has received national recognition for several electronic publications. The National School Public Relations Association honored Jo Mathis with three awards this year, including an Award of Excellence for the AAPS District News Website.
Mathis also received a NSPRA award for Electronic Media Communication for efforts on social media. AAPS District News Editor Jo Mathis said that winning an award for social media is testimony to the district’s commitment to engagement. “We encouraged all principals this past year to reach out to their school communities on Twitter, and they eagerly responded,” said Mathis, who tweets on behalf of the district at @A2schools. “As a result, our students and families, staff and stakeholders have a better understanding of what makes Ann Arbor Public Schools exceptional.”
In addition, Mathis won a NSPRA writing award for three of the many stories she wrote during the school year, Stephen’s Theater, Pioneer Honors Harbaugh, and Justice Richard Bernstein. She also produces photographs and videos that accompany her work. “With fewer and fewer media outlets, it’s more important than ever to tell the stories of the district’s talented students and staff,” said Mathis. “I also enjoy visiting the schools, capturing moments of the special events our students will always remember.”
A pair of AAPS videos produced during the 2015-16 school year also received awards. NSPRA gave an Award of Merit in the school district video category for the We Care Volume II video produced to kick off the second half of the school year. Scott Nadeau of Video and Internet Stuff produced the video together with communications specialist Andrew Cluley. We Care Vol. III: The Graduates earned an Award of Distinction in the 2016 Videographer Awards for exceeding industry standards. The Videographer Awards are administered and judged by the Association of Marketing and Communication Professionals.
“Video and Internet Stuff, LLC is very proud that the collaborative work we have produced with the great team at the Ann Arbor Public Schools is being recognized for its quality and effectiveness,” said Scott Nadeau.