Pioneer DECA members recently earned the organization’s highest honors at DECA’s International Career Development Conference (ICDC) in Atlanta, Georgia. These students competed among 200 other competitors in EACH event to win these awards at this worldwide event.
DECA members receiving recognition at the international level include 4th place: Robert Yang; Independent Business Plan 4th place: Alec Liphamm; Independent Business Plan
Additional ICDC competitors were Natalie Millman, Alysa Zhu, Alain Zhou, and Lydia Chen.
Nearly 18,000 DECA members competed in Atlanta, representing the best-of-the-best from state conferences that qualified them to attend this elite group of competitors. These competitors represent thousands of competitors at the local, regional, and state levels. The DECA members above are part of 5% of International competitors who earned a winning spot at ICDC.
“These DECA members should be commended for earning the remarkable recognition as an international honoree,” said Frank Peterson, executive director of DECA Inc. “Their success in our competitive events program is just one indicator that they are striving to be college and career ready through their classroom learning.”
DECA (Distributive Education Clubs of America) is an association of marketing students that encourages the development of business and leadership skills through academic conferences and competitions.
Students interested in joining DECA do so by registering for Marketing Education classes at Pioneer High School.
DECA’s competitive events program is aligned to National Curriculum Standards in the career clusters of marketing, business management, finance, and hospitality and tourism. With categories such as the Integrated Marketing Campaign, Start-Up Business Plan, Business Law and Ethics Team Decision Making, Hospitality and Tourism Professional Selling, and Business Finance, the competitive events are designed to simulate real-life business scenarios and test students’ academic understanding and skills development. During this year’s format, nearly 1,000 business professionals from across the world evaluated DECA members’ concepts, ideas, and projects against industry-validated performance indicators.
“As an integral component of classroom instruction, our industry-validated competitive events program helps ensure that DECA members learn the knowledge and skills that industry says are important to be successful in their future career,” said Christopher Young, chief program officer at DECA Inc. “Business professionals volunteer to evaluate DECA members against those standards in determining our international champions, thus reinforcing our DECA members’ career readiness.”
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